Care Innovations Live-action/Animated Hybrid Explainer

Care Innovations approached Rip Media Group with an old live action video that they needed to update with new information and animation. What we did was first re-write the script and re-edit the old video onto the new updated script,…

Care Innovations Live-action/Animated Hybrid Explainer

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Care Innovations approached Rip Media Group with an old live action video that they needed to update with new information and animation.

What we did was first re-write the script and re-edit the old video onto the new updated script, this left us with various high-level portions of our narration that needed supplemental imagery, so we designed 3D animated vector art to fill the gaps. We also used their existing visual effects project files to update logo elements, change wording and re-create various scenes. For example towards the end there is a scene with full circle care, where previously it had three characters, but we added another character and re-created their old animation.

In the end Care Innovations was so proud of this re-edit that, they gifted two additional versions of this video to two of their partners. They also came back to work on 5 more videos with us! Thanks Care Innovations. We love helping you tell your story.

Production Company: Rip Media Group
Client: Care Innovations
Executive Producer: Maury Rogow
Creative Producer: Teddy Saunders
Account Manager: Dan Tundis

Produced by: ripmediagroup.com was founded by a team of sales and marketing directors who developed creative, visual, and compelling campaigns that result in record setting growth. Rip Media Group focuses on increasing sales, creating demand, and generating growth in public as well as charitable organizations.

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